Creative Agency Essex
Creative Agency Essex – So we find ourselves looking at our customer pipeline at the end of the year, we wonder what could be done in order to increase this list further. Well, we’ve thought about that too and would you believe it, we’ve got a solution to your Advertising and Marketing needs.
We’ve decided to speak to one of our creative advertising and marketing guru’s to get their rundown on how a project would be approached from an advertising stand point.
We were provided with a list of wonderful techniques employed by 313 Design in their creative processes, so what exactly are these tips? Well, lets get down to it!
The First Step to Effective and Creative Advertising
The first golden rule when running any business, is to know your target market.
We wouldn’t sell a car to a minor (and we won’t you won’t too!) and so the same rule applies when ensuring you attract the right kind of clientele to your business. Once you have an idea of who you target audience are you can prepare a strategy to attract them.
Lets imagine you have a rockin’ cool awesome! Energy drink, you need to find the right audience to sell this product too, remember, you have to be creative and know who would be interested in this product. Let’s now make this situation a little more interesting, lets add 3 happy individuals into the mix
The Elderly Man, The Teenager, The Fluffy Dog:
Which one of the above do you think would be interested in your super rockin’ cool Energy drink? You could try and persuade the Elderly Man, but I don’t think you’d have much luck, maybe we should try another, the dog isn’t interested and would rather play fetch! (aww, so cute!) but the teenage is already losing patience waiting for you to decide which is best, the Teenager finds the brand appealing and you understand the importance of targeted branding, sometimes it’s great to target a particular market, depending on the business of-course!
Marketing, Advertising and Creative thinking.
We live in an age where technology surrounds us, not only do your current customers use this, your potential customers do too! It appears that many businesses are too happy with word-of-mouth sales, but eventually you may lose customers to competitors or the customer may have out-used the needs of the product.
By finding an Advertising Agency that can create an effective and Creative Marketing Campaign, you will find that your business will see exponential growth over the period a Marketing and Advertising campaign is run.
Although your business may close it’s doors for the day, your customers may still be searching for YOUR product or Service, your website is always online and your Social Media is always view-able by those potential customers, why not place Creative Marketing Promotions on your Social Media pages? Facebook, Instagram and Twitter are all great choices and will provide your business with increased user engagement.
Lets imagine another scenario:
We have Jimmy, he has a birthday party to attend in a few days and he’s away from home, he needs to make sure he’s back home, got the present and ready to leave for the party, Jimmy wouldn’t be able to stop by the shop because he’s not in town and he will be too pressed for time; what does Jimmy do?
Jimmy goes onto Google and searches for your website and finds you do not have one, oh no! – Jimmy still seems reasonably calm, this is because Jimmy was able to find another local company that were promoted by a Creative Marketing and Advertising Agency that would optimize the website and post on Social Media often, engaging with their users.
Does Jimmy’s situation sound familiar? We’ve all bought things online, it’s easy, quick and effective.
By finding speaking to a Creative Marketing Agency like 313 Design in Essex, you’re far more likely to secure those sales, as opposed to your competitor.
“But how do I take my Marketing and Advertising one step further!?”
At 313 Design, we can take your Marketing and Advertising campaigns to the next limit, we offer a wide-range of services including; Marketing, Advertising, Creative Design, Graphic Design, Branding, Uniforms, Stationery, Merchandise, Flyers, Leaflets, Brochures and more. You can find our sister company Essex Banners for additional branding needs, Essex Banners are a reputable Essex company that focuses on quality materials that will take your Brand and Advertising to the next level. Essex Banners have a 5 Star Rating and provide a world-class, 24 hour service collection service. We are truly lucky to have built a partnership in-which we can provide all of your Branding and Advertising needs in one place.
If you want to find out what 313 Design can do as an agency to kick start your Essex based brand into gear, check out some of our other blogs, like this one here, or here and even our post over on Notion don’t forget to check our cheap Marketing and Hosting prices too!
Perhaps you’re looking for Graphic design instead? Click here